Current Opportunities

Marketing & Communications Specialist | Confidential Search

The Organization

Our client is a boutique financial services provider that serves a distinct community across Canada.

Mandate

Reporting to the Vice President of Marketing, The Marketing & Communications Specialist is responsible for executing the tactical aspects for a full portfolio of marketing initiatives including copywriting, event management, content development and integrated digital campaigns.

The ideal candidate has exceptional writing and communication skills. This role works as part of the multi-disciplinary marketing team and collaboratively with the sales and operations departments as well as other stakeholders to foster brand awareness, client engagement and lead generation. Projects supported include newsletters, social media, digital content development, and, creating presentations.

Key Accountabilities

The position will include the following responsibilities:

• Independently writes and creates a collection of assets
• Contribute to the creation of compelling marketing collateral such as: promotional items, videos, digital and print copy, newsletters, presentations, product launches, event and advisor support materials
• Contributes to the enhancement of the website and other digital assets to promote easy positive movement through various customer journeys
• Collaborating with other marketing team stakeholders to execute integrated marketing campaigns and events
• Advocate for our clients brand, missions and values with clients and staff
• Assists in results tracking for campaigns and other initiatives to determine campaign efficiency and provides recommendations for improvement
• Helping to strengthen client advocacy by gathering insights and demonstrating an expert understanding of each client’s unique needs

 

Candidate Profile

The successful candidate will have the following:

Education:

• University degree in Business, Marketing or Communications

Experience:

• 2-5 years of marketing or communication experience
• Advanced writing skills ideally in a financial services environment
• Proficient in various marketing and analytics tools such as Google Analytics, Salesforce Marketing Cloud, and content management systems.
• Demonstrated ability to execute creative marketing plans for a variety of campaigns and marketing initiatives including print and digital mediums
• In addition to advanced writing skills, also proficient in WordPress and InDesign

Competencies and Attributes:

• Professional writing and content development experience and a digital-first mindset
• Superior judgment of audiences’ needs and winning tactics
• Excellent project and time management experience to manage multiple projects and deliver on deadlines and goals.
• An enthusiasm for making a positive impact on the customer and employee experience, and the opportunities these provide for marketing strategies and initiatives

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How to Apply:

Please send your resume in Word or PDF format to: HRCCCanada.GBS.TorontoES@ajg.com. Copy and Paste the following job title and code and place it in the subject line of your email so we can identify the job and confirm receipt of your application:
AKFT-635018 Marketing & Communications Specialist | Confidential Search - ON - Toronto and GTA (OTIAPPLY)

Please note that only those candidates meeting the selection criteria, established by our client, will be contacted further. Although we may not contact you directly for this particular role, all applications will be reviewed as we would like to consider you for future opportunities that may be appropriate. We encourage you to continue to visit our website at optimumtalent.com as our opportunities are updated on a regular basis.