Career Transition:

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Get Support With:
  • Career planning and assessment
  • Resume development and optimization
  • Creating your professional online profile
  • Networking training and events
  • Interview preparation

Our Team

Peter Zukow
President, Central Region

416.800.5550 ext. 4222

Peter is a business builder with an extraordinary track record of delivering results and positive outcomes for key stakeholders. Over the past 21 years, Peter has been the driving force behind one of Canada’s largest independent professional search firms, recruiting the very best talent in a wide cross section of industries including Consumer Goods, Retail, Industrial/MRO, Pharma/Biotech, Insurance and Financial Services. Having joined Lock Search Group when it was a small boutique firm in Vancouver with three employees, he deeply understands what it takes to build a national presence in the search industry.

A member of Presidents of Enterprising Organizations (PEO), he is also an active volunteer.  Currently Peter sits on the boards of Kinark Child and Family Services and the Canadian Women’s Hockey League.


Jocelyn Bérard, M.Ps, MBA
National Practice Leader


Jocelyn Bérard is National Practice Leader, Leadership Assessment and Development at Optimum Talent. In this role, he is responsible for the Organizational Psychology growth plan while developing the level of quality that sets the firm apart in its field, by maintaining a team of proficient professionals that can meet the needs of its clients.

Jocelyn has extensive Canadian and international experience in the areas of human resources and business management in Europe, North America, the Middle East and Asia, in a variety of industries such as telecommunications, auto manufacturing, health care, retail, aerospace and banking.  His interventions focus on Talent Management, especially in the area of leadership assessment and development, performance management, succession management and selection best practices.

Fluently bilingual in French and English, Jocelyn holds undergraduate degrees in Psychology and Human Resources, a Master Degree in Industrial/Organizational Psychology and an Executive MBA.  Jocelyn’s book, titled “Accelerating Leadership Development”, was published by Wiley and focuses on leadership assessment, leadership development and succession management.

Sandra Boyd
National Practice Leader


Sandra Boyd is National Practice Leader, Career Transition at Optimum Talent. She brings over 20 years’ experience in Career Management and Career Transition.

Sandra developed her consulting skills and worked with organizations in a variety of sectors – including professional services, telecommunications, health care, financial, consumer goods, manufacturing, and government.

Sandra is the author of “The Hidden Job Market” McGraw Hill-Ryerson and Co-Author of “Flexible Thinkers Guide to Extreme Career Performance”. Sandra has been widely published and quoted across the U.S. and Canada and in such publications as the Globe & Mail, Huffington Post and has been a guest on both radio and TV shows to discuss the ever changing workplace. She is also a contributor for Canadian Education and Research Institute for Counselling’s (CERIC) landmark publication “Career Development Practice in Canada: Perspectives, Principles, and Professionalism.

Randy De Piero

416.800.5550 ext. 4225

Throughout his career, Randy has always been committed to a hands-on relationship-based approach to serving his clients’ needs. Randy brings over 25 years of search experience and works primarily on senior positions that have a focus on growing a business and impacting change. As a result, the key to his success has been built around understanding the nuances of the business and matching it with the right person to ensure long-term, mutual success.

Prior to joining Optimum Talent, Randy was a co-founder of Funnel Search Group and helped to build a solutions oriented search firm that focused on creative resourcing solutions. The multi-faceted servicing approach stemmed from the evolving and increasingly complex needs that organizations faced in recruiting.

Previously, Randy led the Canadian practice for a large multinational search firm, overseeing a team of 15 people. In addition to his management responsibilities, Randy remained actively involved in growing relationships and servicing client needs across all industry and functional streams.

Carlos Davidovich, MD, MBA, EMCC
Vice President & Executive Coach


“Coaching relies on the importance of supporting leaders at key turning points in their lives. It provides a non-judgmental “mirror” to enable leaders to define and achieve what they deeply want. And then to walk their talk.”

For over fifteen years, Carlos has been coaching internationally supporting the development of leaders and management teams alike.

Originally from Argentina, he has been living in Toronto, Canada and working with Optimum Talent since 2013, working as an executive coach, facilitator, and is certified in Optimum Talent’s SuccessFinder Career System. Carlos has expertise in NeuroManagement, and NeuroMarketing. He draws on his skills as a medical doctor plus his twenty years of experience as executive in the pharmaceutical industry to deliver insights to both organizations and executives about neuroscience and leadership.

Carlos received a psychology degree in Spain, a medical degree in Argentina, an MBA in Switzerland (Roche internal program) and coaching credentials from the European Mentoring and Coaching Council.  He is a professor of Neuromanagement in the MBA program at the University of New York in Prague (UNYP) and a guest lecturer for the EMBA program at the Rotman School of Management in Toronto. He is also a member of the Neuroleadership Institute, the NMSBA (NeuroM arketing Science & Business Association) and faculty of the Institute of Coaching at McLean Hospital, Harvard Medical School affiliate.

Lori Dyne
Vice President, Marketing & Communications


Lori joined Optimum Talent in 2016 and brings with her a decade of experience working with national and global talent management firms. She began her career in digital marketing in 2005 and over the proceeding 13 years, she has continued to broaden her digital marketing expertise and expand her overall marketing and communications acumen to include brand management and strategy development for technology and professional services businesses. 


In 2007, Lori transitioned into a leadership role with Intelex Technologies, where she led a team of 7 marketing professionals in the execution of a multi-channel marketing strategy and brand refresh. Since then, she has held various leadership roles, leading both centralized and remote teams in Canada and the United States. 


Lori is known for her strategic approach to the evolving nature of marketing and for being an exceptional brand advocate. She prides herself on her communication skills and ability to translate complex concepts into approachable and effective language.


Lori holds an Honours Bachelor or Arts Degree in English Language and Literature from the University of Guelph.  

Normand Côté
Vice President


Norm is a senior executive with more than 40 years of experience in banking and consulting (both in the banking sector and in various personnel functions). In his current role at Optimum Talent, he supports executives at all levels in their respective organizations by offering them psychometric expertise throughout their talent management cycle (succession planning, professional development, etc.). His expertise also covers workplace harassment and violence investigations and the development of human resource policies.

In his previous position at BMO Financial Group, Norm was Head of Employee Relations and had the dual challenge of protecting the legal and legislative rights of employees and the Bank in North America and abroad. He has led teams in Toronto, Montreal, Chicago and Milwaukee. Norm is an accredited mediator and arbitrator, professional executive coach and “SuccessFinder” accredited coach. He also has extensive experience in commercial and personal credit, staffing, training and compensation.

Norm played a leading role at the Canadian Bankers Association for more than 20 years representing the banking industry and all Canadian employers at numerous parliamentary and senatorial hearings and at the United Nations International Labor Organization in Geneva where he acts or has acted as spokesperson for Canadian employers, Head of Delegation and Employer Chair for the 180-member states.

Norm was the recipient of the Queen Elizabeth II Diamond Jubilee Medal in November 2012. He was President of the Canadian Employers Council for several years, was appointed by the Canadian Minister of Labour to the Board of Governors of the Canadian Center for Occupational Health & Safety and has been a member of the Advisory Council for various Canadian Labour ministers. He also served as President, Vice-President and / or member of various boards of directors, including the Canadian Employers Council (Past President), Parachute (Current Member and Past President), the Work Wellness and Disability Prevention Institute and The French Theatre of Toronto.

Trina Boivin
Vice President


For over 20 years, Trina has been helping organizations identify and accelerate the capability of their top talent to deliver business strategy and results. Working in both consulting and corporate roles, Trina strives to make a difference working cooperatively with business and HR to align talent strategies with practical solutions.

Trina has deep passion and expertise in leadership development and is keenly interested in the pragmatic applications of the latest tools in neuroleadership and psychometrics deploying their outputs through effectiveness programs that evolve individual and team capability. Trina is certified in SuccessFinder, multiple other assessments, and adult training with a Master’s certification in Organizational Psychology and a BA in International Relations. She is also a certified Brain Based executive coach from the NeuroLeadership Institute, helping to build upon her many years of experience in coaching executives through significant and transformational change initiatives. In her last position at Maple Leaf Foods before joining Optimum Talent, she successfully implemented an integrated talent management solution and coached senior executives to identify, grow and plan succession for top performers leveraging SuccessFinder.

Throughout her career, Trina has worked across a wide variety of industries including manufacturing, postal, pensions, retail, telecommunications, oil & gas and natural resources.

She fervently believes that everyone has a natural talent that can be developed and maximized for organizational and individual performance.

Virginia Murray, CPCC, ACC, ICD.D
Vice President


Virginia brings years of experience as a business executive and as one of Canada’s most respected executive search professionals to her coaching practice. She is passionate about working with executives and leaders to help them realize their full potential, adjust to new dynamics and challenges, or hone their leadership skills. Her experience working with hundreds of executives as either candidates or clients has given her in-depth insights into successful leadership, as well as many of the pitfalls along the way.

As a coach, Virginia is valued for her total commitment to her client’s successful outcomes. She is energetic, pragmatic and positive in her approach to the coaching partnership. Her clients know that she is someone who they can absolutely trust to listen, to challenge, to reflect, and to work with them as an experienced professional and trusted catalyst as they work toward their own individual goals.

Virginia began her career as an organizational and leadership consultant with a particular focus on succession planning and the identification, assessment and development of high potential leaders. Her career has always involved working with organizations and individuals to help them become “best in class”. Her coaching focuses on executives who are new to their roles, looking to improve their leadership skills, preparing themselves for promotion, or dealing with change and transformation in their workplace.

Virginia has an undergraduate degree in Honours Economics from Smith College, followed by post-graduate work at the London School of Economics. She is a graduate of the Coaches Training Institute, with a CPCC certification and an ICF accreditation. She is also a graduate of the ICD.D programme from the Rotman School of Management and a certified EQ-i 2.0 (Emotional Intelligence) assessor.

Lynn Catenazzi
Vice President


As Vice President, Operations & Client Relations in the Toronto office, Lynn leads the career transition practice within the GTA-SWO region.  In this role, she manages the Career Consultants, Client Services and Administration team and oversees several key customer accounts, both local and national.

Recognized for her industry knowledge and strong customer service, Lynn has worked for more than 25 years in the career transition industry and possesses exceptional relationship management skills.  She has been directly involved in the planning phase of several restructurings in multiple industries, providing guidance and support for small and large-scale initiatives.  She has earned the trust and respect of many key customers.  Skilled at developing and implementing sound practice policies and processes, Lynn works closely with Optimum Talent’s practice leaders and staff across the country to ensure consistency of program delivery and administrative practices.

Lynn graduated from the University of Western Ontario with a Bachelor of Arts degree in Commercial & Administrative Studies.

Matt Goff
Vice President, Sales


Matt is the Vice President of Sales for Optimum Talent. He is responsible for developing and maintaining client relationships across all three practice areas, with a specific focus on Leadership, Assessment & Development. Prior to joining Optimum Talent, Matt spent 12 years with CEB Talent Assessment (formerly SHL) in a variety of commercial leadership roles in Toronto and London, England including Managing Director. In this role, he was responsible for overseeing both the commercial and professional services operations for the Canadian business, and advising organizations on their talent acquisition and talent management strategies, often involving the deployment of Psychometric assessments. Previous to his work at CEB, Matt held commercial leadership positions at Knightsbridge and Huthwaite (Founders of SPIN Selling), the latter involving advising and working with clients on change management and sales performance improvement initiatives in both Canada and the US.

Matt’s education is rooted in Industrial and Sport Psychology, having received his Masters degree in the latter discipline from one of the leading institutions in the field, University of Exeter. Matt has been lucky enough to work with some great organizations over the years, including AC Milan, Bank of Montreal, Canada Post, Citibank, JCI, Rogers, Royal Bank of Canada, Siemens, Telus, Tesco and the United Nations.

Peder Jacobsen
Vice President


Peder Jacobsen is Vice President, Consulting in Optimum Talent’s Leadership Assessment & Development practice.  His background includes 20 years of Talent Management experience, spanning Career Management, Organizational Psychology, HR Strategy and Executive Search.

Before joining Optimum Talent in 2009, Peder worked in several corporate and consulting roles with large U.S. based Technology, Financial Services and Management Consulting firms.  Peder has since coached hundreds of managers and senior executives through successful career transitions.  He is most recognized for his ability to connect effectively with clients – asking questions that foster the insight and clarity of direction requisite to their success, and partnering with them to design and implement aligned strategies and tactics.

As a Certified SuccessFinder Practitioner, Peder currently advises and coaches clients across Executive Selection, Leadership Development, Coaching, and Career Transition engagements – marrying his naturally intuitive, empathic and creative approach with arguably the world’s richest data-driven insights into clients’ underlying behavioural strengths, anticipated challenges, and the roles for which they are best suited.

Peder completed his B.A. Honours (Psychology) at Queen’s University and his Masters of Industrial & Labor Relations at Cornell University.

Heather Lawson
Vice President


Heather brings extensive experience in business leadership to our executive search practice. She has held senior leadership roles in healthcare, financial services, media and telecommunications firms, as well as serving as President of a major national retail travel chain. Heather brings with her a first-hand understanding of candidate assessment, based on the responsibilities she undertook during her own career path.  She has sourced executives for both consumer and industrial clients including transportation, print and online publishing, energy, utilities, mining, healthcare and outsourced services. She also has extensive experience in assisting corporations in transition and consulting to boards on organizational issues. Heather is a graduate of the University of Toronto, where she continues as an active alumna.

Margaret Maich
Vice President


Margaret is a Vice President supporting our Career Transition and Leadership, Assessment and Development practices.  She brings a wealth of knowledge to coaching senior executives to fulfill their career aspirations. She has over 20 years’ experience working one-on-one with leaders from diverse industries and has particular expertise in guiding them through change and transition. Margaret works closely with her clients, strategically positioning them to achieve their own success by fine tuning their message and strategy to help them engage in impactful conversations.

Her corporate background includes positions within Financial Services, Professional Services and Health Care, where she was Vice President, Human Resources for one of Toronto’s community hospitals. Her experience includes labour relations, talent management and retention strategies as well as aligning human resources to overall business strategy.

As a guest speaker at numerous events, Margaret has presented on such topics as Women in Leadership, Impactful Networking and Career Management for Senior Women.

Margaret has an Honours Bachelor of Arts in English Literature from Queen’s University and is a certified SuccessFinder practitioner. She has served on the Board of Directors of the Human Resources Professionals Association and has chaired their Annual Conference Committee.

Kevin O’Leary
Vice President


Kevin has over 30 years of senior management marketing, consumer and business-to-business sales management, advertising and consulting experience in a range of diverse industries including consumer packaged goods with Campbell’s Soup and General Foods. Kevin was Senior Vice President of Marketing and Business Development for nine years with Mediacom in the out-of-home advertising industry and for three years was Senior Vice President of Marketing for Gannett Outdoor North America.

As a consultant Kevin has led strategic thinking for senior management teams and conducted major studies of the retail food trade and the frozen food industry. His experience includes coaching and consulting to general managers in a major North American change effort and the coaching and facilitation of internal cross-functional teams in corporate HR assessments and action plan development. Kevin has almost seven years consulting experience in career transition management, working one-on-one with executives.

Kevin holds an M.A. in Modern History from the University of Toronto and an MBA from York University. Kevin has taught marketing part time at Ryerson University in Toronto.

Jane Watson
Vice President


Jane brings to Optimum Talent diversified experience acquired through the fields of education and recruitment. Jane held the role of Director of Part Time Studies at a private design college working closely with students, administration and corporate clients. Prior to that Jane worked in recruitment, with individuals and corporate clients successfully managing search mandates. At Optimum Talent, Jane provides career transition and coaching to management and executive clients. She brings an energetic and motivating style to both individual sessions and seminars supporting individuals in achieving their professional goals.

Frances Sardone


Fran is a Director with over 10 years experience providing research services and research skills training to a broad range of information seekers. She has worked in both the public and private sectors in Canada and the United States including CIBC, Nova Southeastern University and University of Toronto.Fran has a Master of Information Studies degree and Certificate in Records Management Fundamentals from the University of Toronto; and a Bachelor of Arts Degree from York University.

Nicola Johnson


Nicola began her career in executive search with a boutique recruiting firm before joining us in 2000. She has wide-ranging experience in identifying and attracting talented individuals for clients across a broad range of sectors, including energy, natural resources, technology and telecommunications, professional services, non-profit, financial services and manufacturing. She is a psychology graduate from the University of Waterloo. Outside of the work place, Nicola is a competitive athlete and also supports the community by working with emotionally and behaviourally challenged adolescents.

Debra Adey
Senior Consultant


Debra holds an honours Business Management degree and a post graduate diploma in Human Resources Management. Prior to joining Optimum Talent, Debra spent 8 years in HR, specializing in recruitment and employee relations. Debra has worked for a large international staffing firm, managing large staffing projects for clients in the financial services industry. She has extensive experience consulting to corporations on their temporary and permanent staffing needs. Debra brings over 11 years’ experience in Career Management to help individuals pursue rewarding and meaningful career opportunities. She is an enthusiastic career coach and workshop facilitator.

Susan McIntyre
Senior Consultant


Susan has over 20 years’ experience as a Human Resources Consultant with Prudential Insurance, specializing in recruitment, performance management, coaching and counseling. She also managed an on-site Career Centre for 600 staff members to support their external job search when the company was acquired. As Senior Consultant, Susan works with senior management and professional clients and facilitates a variety of workshops. She brings to her clients, expertise in interviewing and a passion for coaching people through the transition process to realize their potential and achieve their personal goals.

Irene Zimmerman
Senior Consultant


Irene partners with corporate Canada and its employees to help achieve successful workplace outcomes and deliver customer service excellence. She utilizes her rich and diverse background in marketing, sales, training and consulting to coach, counsel and consult individuals in all aspects of career management. In addition to a Bachelor of Education in Adult Education, Irene has completed a Diploma in Career and Work Counselling and in Training and Development. She also has achieved Career Management Fellow status through the Institute of Career Certification International.

Lisa Myers
Manager, Client Services


Lisa Myers is an optimistic and motivating career and talent management services professional with over 20 years of experience in the human resources field specializing in recruitment and selection, career and succession planning, and employee relations in the commercial real estate and financial services industries. She has an expertise in meeting the specialized needs of individuals who have experienced job loss and may be in crisis. Her talent for building long term collaborative employer client relationships is built on integrity and results, specifically in providing counsel and support in orchestrating workforce restructuring projects that align with best practices.

Lisa has her CHRM designation through the HRPA, a Certificate in Psychology from Ryerson University, and a certificate in Adult Learning & Education from George Brown College.

Bob Michinsky
Executive Coach


Bob Michinsky joined the team in 1997, after a successful Human Resources career in the financial services industry. In addition to general management experience and a sound business perspective, he brings substantial expertise developed through progressive assignments in Human Resource Management, spanning 18 years. Bob has particular experience and competence in the areas of career transition consulting, individual coaching/counselling, recruitment & selection, performance management, and conflict mediation/resolution.

An early advocate for our Practitioner Certification program, Bob co-facilitates our training workshops, and supervises practicum sessions. He traces his commitment to career coaching to his own early circumstances.

Bob entered the University of Waterloo to pursue Math, Physics, and Chemistry, but found his true interests, and his degree, in Applied Psychology and Counselling.

David Gardner
Senior Consultant


David works with senior leaders to help them transition to their next career opportunity. Prior to joining Optimum Talent, David enjoyed a career as a Human Resources Executive with broad experience in large national and international organizations operating in the retail, consumer products and industrial sectors.

David Hoad
Senior Consultant


David works with senior leaders to help them transition to their next career opportunity. Prior to joining Optimum Talent, David enjoyed a career as a Human Resources Executive with broad experience in large national and international organizations operating in the retail, consumer products and industrial sectors.

Jane Reid, CPCC, CHRL
Senior Consultant


As a Career Transition Consultant with Optimum Talent, Jane intuitively leads and supports clients as they work to land their next career opportunity.  Jane is a Certified Professional Co-Active Coach through The Coaches Training Institute, and Certified Human Resources Leader with over 20 years experience in senior HR generalist roles, providing coaching, advice and guidance to leaders and employees, in the areas of employment law, performance, talent and disability management, and full cycle recruitment; across retail, IT, and financial sectors, including Make-up Artist Cosmetics, IBM, and TD.

Prior to this, Jane gained deep knowledge, and contributed in political and bureaucratic arenas across the municipal, provincial and federal levels of government for several Mayors, a provincial Cabinet Minister, and federal MPP, problem solving constituent issues and providing executive assistance.

Jane teaches the Human Resources Management Program with an affiliate of St. Lawrence College in Toronto and is the Human Resources Program Manager and Coach for Shift Happens, a start up that provides life coaching to Youth-at-Risk; and Life Skills Coach for members at The Centre for Dreams, for adults with developmental delay.

Kirsten Stanger
Senior Consultant


Kirsten is a subject matter expert in career management. As a Senior Consultant for Optimum Talent, she brings eight years of experience in developing and delivering thought leadership and learning modules and providing one-on-one coaching support. Kirsten’s approach with her clients can be summarized in eight simple words: Genuine. Thoughtful. Quirky. Fun. Empowering. Caring. Stimulating. Supportive. Kirsten is known for engaging with her clients in effective dialogue by asking the right questions and discussing answers, ultimately helping them build skills, create plans, and monitor their progress.

Kirsten’s credibility in career management comes in part from her own reinvention over her 15-year career within the corporate and not-for-profit sectors. She has held roles spanning from Labour Relations and Human Resources Generalist with Kraft Foods to Diversity Researcher and Consultant for Catalyst Canada to Human Capital Consultant with Knightsbridge and finally as career consultant for Knightsbridge and Optimum Talent.

Kirsten has a Bachelor degree in Psychology from the University of Waterloo and a Masters of Labour Relations degree from the University of Toronto.

Lindsay McMurray, CEC, ACC
Executive Coach


Lindsay McMurray is a seasoned executive coach with highly developed communication skills. He exhibits a deep commitment to helping those he works with develop and expand their leadership capabilities.  His approach is a balance of performance consulting and coaching which addresses the root challenges his clients are facing instead of the symptoms. With extensive experience consulting, selling and coaching Canada’s largest organizations, Lindsay possesses wide business knowledge and an understanding of the differences and similarities across numerous industries.

Lindsay’s approach to leadership is understanding who you are, how you show up and what impact you make. He believes in personal accountability first and looking at where your finger prints are involved.  “Leaders get, from their people, the behaviours they tolerate or exhibit!” He believes being accountable, maintaining integrity, strong people skills and the willingness to look at ourselves will move mountains and engage people. The more we become part of the solution, we will transform the workplace and build to the most powerful organizations out there.

Lindsay is also a Chair with TEC Canada (The Executive Committee), helping senior executives take their leadership and businesses to the next level through the power of peer advisory. Lindsay is a Certified Executive Coach (CEC) through Royal Roads University.  Lindsay is an active member of the International Coach Federation (ICF) and is an Associate Certified Coach (ACC).  Lindsay is also certified in the Core Values Index™ (CVI™) assessment.  Lindsay holds his Honours B.Comm. through the University of Windsor.